PPC

6 new Microsoft Ads updates, including data exclusions and in-market audience segments Market expansion and automated bidding make their debut. Microsoft has

Your guide to PPC budget management in Excel Maximizing control over your PPC budget is crucial during downturns. Learn how to create

Maximizing reach and engagement: A guide to the top video game ad platforms for brands The best video game ad platforms for

Cost-Per-Hour Masthead placements: YouTube’s latest offering Large enterprise brands may find the new ads ideal, while smaller local businesses may not see

Pinterest puts more emphasis on its shoppable video feature The feature was released in 2021 and has 450 million users Pinterest is

Microsoft Ads in 2023: Key areas to leverage, test and optimize As Microsoft aims to compete more aggressively in the ad space,

Will the new Bing create more opportunities for advertisers? Maybe The placement of ad results won’t change right now, but there could

This day in search marketing history: February 6 AdWords announces Enhanced Campaigns, plus: more Google Shopping ads, Toolbar PageRank, GSC updates, AMP

Google search, network, and YouTube revenue all fell in Q4 2022 Google’s Q4 earnings report showed a decline in ad revenue, missing