PPC

Google Ads unaffected by Log4j vulnerability However, if you are using an Ads API Client Library and Apache Log4j versions 2.0 to

Google Ads refreshes custom columns UI and adds new metrics When it rolls out in a few weeks, advertisers will be able

Ads Creative Studio’s Asset Library is coming to Google Ads Currently in closed beta, the Asset Library displays any existing image assets

Microsoft Advertising adds Asian-, Latin-, Women-owned and Diabetic-friendly business attributes The four new business attributes join the 32 Marketing with Purpose business

How successful marketers plan paid media in a changing world Uncertainty has defined much of the past two years. At SMX Next,

Microsoft Advertising now supports Spanish language ads in the US The company also announced Audience Network updates, including support for Video Ads

Google Ads brings image extensions to desktop devices When the update rolls out in a few weeks, advertisers that are already using

Google Ads updated political content policies Google is ending some election ads exemptions, adding new election ads serving options and changing verification

Google Ads issue resulted in spend fluctuations for tROAS and Maximize Conversion Value bid strategies on December 2 “The issue has been