PPC

Biden approved to decide fate of TikTok as US ban nears The recent spy balloon incident could be a tipping point in

How to transition away from Google Ads similar audience segments Learn how to maintain or improve your performance in Google Ads and

How to set up Google Analytics 4 using Google Tag Manager Save time, avoid editing code and easily create custom events by

Level up your video game ad strategy: A guide to measuring success Game on: Understanding what KPIs to focus on for a

2 new Google ad network policy updates Violations of these policies will be met with a warning 7 days before account suspension.

5 tips for capturing more enterprise-level leads with B2B search Learn how your PPC campaigns can reach more B2B enterprise customers with

3 ways Google ensures safe online shopping Looking for badges is one way shoppers can verify the validity of your store or

Google launched 2 new asset creation and customer acquisition tools The new tools were announced today during Google’s Search Ads Week Google’s

For video ads, longer is better On average, brands saw up to 50% higher conversions with longer videos compared to shorter ones.