PPC

Amazon holiday shopping outlook: A guide for advertisers Amazon marketers should look into 2021 data as soon as possible to get a

How organizational structure can hurt PPC campaign performance Are your paid media campaigns stagnating? It’s time to look inward. Here are three

Hour and date dimensions now available in GA4 The new dimensions will be available across both Google Analytics 4 explorations and reporting

Microsoft credit card ads are now available globally, plus 11 other new product updates Microsoft’s 12 new products and updates for November,

Meta earns MRC accreditation for content-level brand safety on Facebook Meta says they have made significant progress and investments into brand safety

Google is getting rid of similar audiences segments Advertisers using similar audiences segments in their Google campaigns will have until August 2023

Microsoft Performance Max import updates Performance Max campaigns in Microsoft will be imported as Smart Shopping Campaigns and Local Inventory Ads. Microsoft

3 new tools to measure Google app performance and privacy The new solutions will be rolled out sometime next year, but advertisers

Google introduces Ads Data Hub for Marketers and Measurement Partners The cloud-based, privacy-first measurement solution is evolving into two different dedicated platforms.