PPC

Device-specific PPC: Why it still matters today Yes, device segmentation is still possible in Google Ads. It plays a significant role in

Walmart’s ad revenue increased 30% in Q3 Global advertising grew over 30%, led by 40% at Walmart Connect in the U.S. and

New AdSense data protection laws coming to CA, CO, CT, and UT in 2023 The new data protection laws, which apply to

YouTube is testing shopping and affiliate features in Shorts YouTube is testing a shopping feature on Shorts with eligible creators in the

SMX Next day 2 kicks off in 1 hour with Google’s Ginny Marvin Join us for Day 2 of SMX Next with

What B2B marketers must know in the face of a potential recession Let’s unpack how a looming recession impacts B2B marketers and

Performance Max transition: Key trends for Google advertisers Here’s a look at how Performance Max campaigns have performed so far and what

Microsoft Audience network now supports Video Ads Microsoft says that brands can see up to a 50% higher conversion rate when adding

Google Analytics just introduced a new suggested audience There are currently about 18 suggested audiences available in GA4 properties. The new suggested