How to optimize account structure in an era of automation
How to optimize account structure in an era of automation Learn how you can maximize the positive impacts of automation while maintaining
Google lets users limit three more types of ads on YouTube, GDN
Google lets users limit three more types of ads on YouTube, GDN Users can opt-in if they want to see fewer YouTube
How the Google Ads extensions upgrade may impact your accounts
How the Google Ads extensions upgrade may impact your accounts All Google Ads accounts are being migrated to upgraded extensions. Here’s a
Brands plan to invest more in search in the next 12 months
Brands plan to invest more in search in the next 12 months One in six brands plan to increase their paid search
Google adds nine policies to three-strike Ads system
Google adds nine policies to three-strike Ads system Google Ads has expanded the scope of its system to target clickbait, misleading ad
Microsoft Advertising extends RSA migration deadline by 60 days
Microsoft Advertising extends RSA migration deadline by 60 days The deadline for the depreciation of expanded text ads in Microsoft Advertising has
Start structuring your privacy-focused SEM measurement plan now
Start structuring your privacy-focused SEM measurement plan now The deprecation of third-party cookies in Chrome is fast approaching. Here’s a timeline to
3 powerful micro-conversion strategies for paid social
3 powerful micro-conversion strategies for paid social Micro-conversions have the potential to decrease costs and improve conversion rates. Conversions are the key
Google Ads custom columns get major upgrades
Google Ads custom columns get major upgrades New upgrades give advertisers much more control of what they can see in the main