PPC

Google updates privacy threshold for Analytics Search Queries report Advertisers will see more consistent metrics between their Ads account and GA4, with

Additional Google issues reported, now affecting API Another Google outage is reported and advertisers are scrambling to figure out what’s going on.

Google reports issue affecting Impression Share and Auction Insights The issue has been affecting user accounts for almost 3 days, with no

Webinar: Paid and organic search harmony can skyrocket your results Learn tactical and immediate takeaways on lowering your ad spend without sacrificing

A PPC guide to privacy-focused audience targeting Google granted more time before cookies retire, but advertisers still need to build audience frameworks

Google announces 4 new Shopping campaign features Merchants and advertisers can now add additional information and attributes to their shopping campaigns, including

How to optimize PPC reporting for ad creatives Here’s how to develop a creative reporting strategy for PPC to wow your clients

Microsoft Ads (again) extends RSA migration to Feb. 2023 The deadline to migrate ETAs to RSAs has been pushed back again, giving

YouTube is testing a new “Promotions” Tab YouTube is making it easier for creators to promote their content and is testing the