4 communication best practices agencies must employ early in Q4
4 communication best practices agencies must employ early in Q4 Establish proactive communication with your agency clients this Q4. Follow these tips
Google Ad match types are not going away
Google Ad match types are not going away Some advertisers panicked, understandably, after a new match types beta test went live. Some
3 new Google reporting columns for conversions
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A look inside TikTok’s new automated Smart Performance Campaigns
A look inside TikTok’s new automated Smart Performance Campaigns The new campaign type was announced today to help advertisers connect with the
Meta to sell Giphy, by order of UK competition watchdog
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Early trials show that Google FLEDGE is flopping
Early trials show that Google FLEDGE is flopping In the first four months of testing, only five ad-tech companies have expressed interest
Meta implements ad restrictions in US for social issues, elections, and politics
Meta implements ad restrictions in US for social issues, elections, and politics The restriction period was also implemented in 2020 for the
The Pinterest Trends Tool is expanding with a new API for Conversions
The Pinterest Trends Tool is expanding with a new API for Conversions The announcement also includes three new Trends Tool features including
3 new YouTube streaming, shopping, and audio features
3 new YouTube streaming, shopping, and audio features Audio, shopping, and prime positioning during key moments are new ways YouTube is trying