SEO

How to use ChatGPT for keyword research (with actual prompts) Learn specific keyword research applications for ChatGPT, plus a framework for incorporating

This day in search marketing history: March 2 Happy 28th birthday, Yahoo!, plus: Semrush plans IPO, click to call ads, Google’s About

ChatGPT for link building: A primer This quick guide shows how to use the popular AI chatbot to support your link building

GA4 ‘auto-migration’: Here’s why you should opt out Learn why letting Google automatically configure your UA properties to GA4 is not the

Optimizing local landing pages for search: 8 best practices Done right, location-specific landing pages can build trust and authority for your business.

This day in search marketing history: March 1 Google publishes Search quality rating guidelines, plus: Ginny Marvin joins Google, AdWords Price Extensions,

Microsoft Bing Chat launches quality improvements These updates include a higher response rate and less hallucinations. Microsoft released version 96 of the

AI can’t write this: 10 ways to AI-proof your content for years to come Despite all the hype, AI still fails at

Google local map pack goes missing in search results (now fixed) The local pack that Google generally shows for queries with local