How marketers can create a holistic search strategy
How marketers can create a holistic search strategy SEO and PPC teams can empower each other when they work together. At SMX
Google Ads API v10 is now available
Google Ads API v10 is now available Additions include general availability for Smart Campaigns and support for Local Service Ads campaigns in
Google tests bulleted lists in ads
Google tests bulleted lists in ads Screenshots of the test show up to three bullet points beneath the headline. Google is testing
Google gives more visibility to local news publishers
Google gives more visibility to local news publishers Google search may show local news stories more often in Top Stories. Google News
Microsoft Advertising launches Cruise Ads
Microsoft Advertising launches Cruise Ads Cruise Ads don’t change the vertical-specific formula for Microsoft Advertising, but the consistency may help PPCs at
Google adds Journeys to Chrome: search your history by topic
Google adds Journeys to Chrome: search your history by topic Want to resume searching for topics you did days or weeks ago?
Bing News PubHub moves to Bing Webmaster Tools
Bing News PubHub moves to Bing Webmaster Tools Bing News PubHub launched in 2016 at its own location but has now been
Google launches revamped Search Ads 360
Google launches revamped Search Ads 360 The new Search Ads 360 supports Performance Max and Discovery campaigns, includes a refreshed UI and
Yelp introduces Keyword Boosting, rolls out Custom Location Targeting to all advertisers
Yelp introduces Keyword Boosting, rolls out Custom Location Targeting to all advertisers Keyword Boosting may help local businesses achieve better campaign performance