How AI can automate SEO tasks at scale
How AI can automate SEO tasks at scale AI and its offshoots are expanding capabilities for marketers to help them scale tasks.
Google Ads launches placement reports for Performance Max campaigns
Google Ads launches placement reports for Performance Max campaigns Placement reports show where Performance Max ads have served, which may help with
Semrush acquires SEO training website Backlinko
Semrush acquires SEO training website Backlinko This could make Semrush a more robust source of SEO knowledge and may help it pull
Google Ads’ updated Experiments page sheds campaign drafts and adds experiment sync
Google Ads’ updated Experiments page sheds campaign drafts and adds experiment sync Changes from the experiment to the base campaign can also
How analyzing search data can improve your decision-making
How analyzing search data can improve your decision-making Search data provides a wealth of insights for marketers. At SMX Next, Matt Colebourne
Marketers, Google agree that proposed ‘surveillance advertising’ ban goes too far
Marketers, Google agree that proposed ‘surveillance advertising’ ban goes too far Legislation like this could be a game-changer for every digital marketer
Google explains how it deduplicates Top Stories from main search results
Google explains how it deduplicates Top Stories from main search results Content that appears in the first slot of the Top Stories
Google heightens adult ad policy enforcement after Reuters finds illicit ads
Google heightens adult ad policy enforcement after Reuters finds illicit ads “Spotty” enforcement can result in inappropriate ads being shown to minors
Yoast SEO launches on Shopify
Yoast SEO launches on Shopify Like the WordPress version of the app, Shopify merchants can use it to optimize their products and