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Google to use Customer Match lists for Smart Bidding, Optimized Targeting Google Ads automation is getting smarter with more ways to use

Google blocked 3.4 billion ads, suspended 5.6 million accounts in 2021 Google’s 2021 Ads Safety Report details threats ranging from cloaking to

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Elon Musk taking over Twitter, but most marketers not worried Despite concerns about “free” speech, 58% of marketers we polled think Musk

Master the art of A/B testing Learn how you can test before launching, improve your return and understand why your consumers selected

Google Responsive Search Ads: What you need to know Learn the benefits of RSAs, how the transition from ETAs impacts you search

Microsoft Advertising is rolling out Auto-generated remarketing lists and more A handful of new additions this month will be warmly welcomed by

Twitter Circle: Limit who can view your tweets Find Twitter too toxic? Now you can limit who sees your tweets to 150

How to optimize account structure in an era of automation Learn how you can maximize the positive impacts of automation while maintaining